Blog

That the customer should be king is slightly dusty wisdom. Nowadays, it might be more the case that customers don’t want to be treated as sovereigns, but as enlightened counterparts. They know their rights, so correctness is required. It must be clear in all customer approaches that the legal standards are being adhered to.

Minor data protection offenses were often considered venial sins until now. No one took them seriously; after all, they were hardly ever brought to the attention of the relevant authorities – and fines were few, if any.

Do you know anyone who likes to move? – Neither do we. Nevertheless, every year around 10% of the population in Germany packs their bags and sets off for new shores – if you count the relocation of companies, that’s over 20,000 moves every day!

For the second time, the world of Customer Relationship Management met for three days in the Stuttgart exhibition halls at the beginning of October 2014. For us it was also the second trade fair participation in the still young company history.

Whether it is about the right moment for data protection consent or about how to deal a customer complaint – here are some golden rules from our years of experience in dealing with customers and their data.

Any software is only as good as the last update. Here are the news about our products.